The Unscented Company

Text & Photography / Catherine Bernier

 

When the The Unscented Company asked me to create some freshly new images for the coming year, I was inspired to take the laundry outside and depict the cleaning products in a less domestic, less predictable setting.

There's something magical about the beach in winter. The ocean remains invincible, the seagulls still soar, and the shoreline plants are determined to stay upright no matter which way the wind blows. There is a frank and evocative beauty there.

 
 

On the day of the shoot, the light was soft and enveloping, perfect for creating contrast with the fresh blanket of snow that lay across the sand dunes. You learn to savour those moments in the maritimes, where snow never sticks for long.

 
 

“ The ocean remains invincible, the seagulls still roar, and the shoreline plants are determined to stay upright no matter which way the wind blows.”

 
 

Creative Director: Catherine Bernier

Photographer: Catherine Bernier / @cath.be

Brand: The Unscented Company / @unscentedco


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